Simple, Yet Powerful Booking and Scheduling Software For AOA Members and Outfitters

Origin is excited to continue our partnership with the America Outdoors Association for 2023!

Origin is an online booking and scheduling platform built for Guides and Tour Operators to reduce business admin hassles. It automatically assigns guides to trips, keeps trip reservations and staff availability up-to-date, prevents overbookings, and gets you back outside faster.

What our clients are saying:

“Life before Origin was very disorganized. We were unable to assign guides a schedule on our booking platform, so we had to use 2 different systems that in turn did not make our life easy. Origin makes everything streamlined from booking clients to scheduling guides on a daily basis. We are very happy to be an Origin partner.”

Sarah Moore

San Juan Expeditions

“Most online booking systems aren't tailored to adventure guiding services. They're tailored to products or ticket booking. They don’t tie together the number of open spots with available guides. That's the biggest difference with Origin. Origin offers this.”

Charlie Faust

Basecamp Ouray

“I was initially overwhelmed with the transition to a completely new reservation system, with so many new features to learn. That is the beauty of Origin though! It does take some investment early on, but in time I have been able to customize everything to work perfectly with our programming, and I believe that would be universal. So I guess I was actually surprised at how good of a fit it ended up being for us.”

Seth Pettit

Mojave Guides

“SUPER EASY! I am a fly fishing guide... NOT tech-savvy, but the Origin team walked me through everything. Now I never have to bother them!”

Stephen Balogh

Riffletrip Outfitters

“[Origin is] SUPER EASY! I am a fly fishing guide... NOT tech-savvy, but the Origin team walked me through everything. Now I never have to bother them!”

Stephen Balogh

Riffletrip Outfitters

“The biggest aspect of Origin that is great is the automated customer check-out and payment system. Incorporated with the Waivers and automated emails.”

Mac McCaleb

Granite Mountain Guides

“It's a super easy booking platform that saves me a million hours and a million of emails of talking to people back and forth. It definitely has simplified things and just made things so much easier. This time of year it's cut down on my hours.”

Ryan Scott

Atlantic Climbing School

Business Development Resources

How-To  Articles

So you want to make your passion profitable, but don’t know where to start. We created a Business Development Series outlining basic steps to take when coming up with a business idea, how to register your business and get the required permits, and how to grow it.

3 Steps To Choosing A Guiding Business Niche

To start an outdoor guiding business, you need to decide your niche. Here’s how to do that in three steps.

4 Hacks To Create Your Guiding Business Plan

1.) start with a template. 2.) Write now, edit later. 3.) Research efficiently. 4.) Keep it simple.

Make Your Guiding Business Legit: License and Permits

Registering your guiding business with the state and FMLAs is one of the biggest hurdles you’ll have to face.

Tour Pricing 101: How To Do It And What To Consider

Tour pricing for outdoor guides is almost like Goldilocks: you want it to be just right. 

Networking 101: Tips For Guiding Businesses

Read 26 networking tips to help grow your new outdoor guiding business and establish useful relationships.

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Avy Instructor life is complicated. Use a booking platform that simplifies it.

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Avy Instructor life is complicated. Use a booking platform that simplifies it.

Digital Marketing Resources

Quick Video Tips

Meet your clients where they spend their time. If most of us are online, that’s where you need to be. Digital marketing reaches a larger audience in a cost-effective and measurable way. It’s like word-of-mouth, but better.

"What The Heck Is Digital Marketing And Why Should I Care?"

Digital marketing is selling your guiding services online to the right client at the right time. Find out why this matters to your business.

Are Paid Search And Display Ads Worth It For Tour Guides?

Learn the difference between the two and how to know if paid search or display ads are best for your guiding business.

4 Advantages Of Content Marketing for Tour Operators

Content marketing entails publishing content across platforms to connect with target audiences to drive traffic to your website.

Email & SMS Marketing In 5 Easy Steps

Email & SMS marketing is affordable, drives more bookings than social media, saves you time, and builds customer loyalty.

6 Quick SEO Tips For Guiding Businesses

A good SEO strategy helps your guiding business get discovered when people are searching for your particular services online.

Digital Marketing EBook

As a guide, you’re busy running operations, tracking down guides, and making sure your guests have an amazing experience. You’d like more business but you don’t have the time or resources to dedicate to learning about digital marketing.

Digital Marketing EBook For Outdoor Adventure Guides

Covering everything from paid search, to social media, to affiliate marketing, this book will give you a jumpstart on finding more clients while doing what you do best—guiding.

Get Started With Origin

Start using a scheduling and booking platform built for your guiding business.

Hassle-Free Setup For Tour Operators and Guides

Switching to a new system doesn’t have to be a hassle. We make it easy for you through an onboarding guided checklist, hands-on onboarding, and frequent emails outlining steps for DIYers.

You can add your trips and courses, invite your guides, and make your trips available on the calendar in minutes. You’ll be fully operational within a day.

A Smooth Liability Waiver Experience For Risky Adventures

Both your admins and guides will know who has and hasn’t signed liability waivers before the trip. Origin sends reminders to guests before the trip and notifies your admins of any missing signatures. Every member of a party receives the liability waiver link. The system securely collects their details for you and your guides pre-trip for easy access.

Get Started With Origin

Sign up and get started on Origin today. Start using a scheduling and booking platform built for your business.

Always Have The Right Instructor For A Trip

Everything on the Origin platform connects through Categories. They’re the foundation on which your guides, listings, and inventory sit.

Easy Guide Scheduling

Eliminate the time-consuming and manual processes of guide scheduling by having your guides manage their own calendars. You’ll always know who’s available because they can quickly adjust their calendars and automatically accept or reject trips through the system.

Automatically Assign Guides

Free up your time by ranking your guides based on their experience, knowledge, or interests. The system automatically assigns higher-ranked guides first and goes down the list based on availability.

Maintain Safe Group Sizes

Simplify your scheduling process by automatically maintaining the correct client-to-guide ratios. Because you can set the number of open spots based on available guides, you don’t have to worry about cancellations or refunds should you fall short on guides.

Improve Your Customer Service Without A Sweat

In two clicks, you can see your guests’ previous trips, current skill levels, rental gear size, and any other information a guide leaves post-trip. Use Origin’s tools to better understand your clients’ needs, provide a seamless customer experience, and develop customer loyalty.